Goal: Showcase SkipTheDishes’ Canadian roots and help Canadian customers align with the brand.
Role: Art Director
The poutine portaged 2 kilometres to its final destination at TD Square in downtown Winnipeg.
We placed the logos so they would always appear upright, whether the canoe was in the water or being carried.
The video generated 644,689 impressions on social media.
200 mini-poutines successfully delivered to surprised Winnipeggers.
Completed as part of the amazing team at SkipTheDishes. The wonderful photos you see here are by David Metcalfe.